EQO Poll #3: Who should win the 700MHz auction?

As you may well know, the FCC is going to be auctioning off the 700MHz spectrum come January 2009. If you have not heard of this, you should really look into it seeing as it is one of the most important technology/communications issues of our era. Wired has a great FAQ on the subject.

This week, Business Week speculated that Apple is looking to get into the mix with other prospective bidders Google and AT&T. Why is this auction so significant? Ownership of the 700MHz spectrum would allow Google or Apple to have their own wireless network and compete directly with the incumbent carriers. This would blow the American wireless industry wide open and, I think, open the door for amazing innovation in the wireless space. I find it funny that Apple would be competing against their exclusive iPhone parter in AT&T, which really lends credibility to Jeff's theory that Apple bent AT&T right over.

Now when it comes to who I want to win the auction I was really pulling for Google to trump AT&T, but that was before I heard that Apple might also bid. Now I am torn between the two tech giants, how about you?

Chris
EQO Customer Evangelist